OUR STORY

MEET ODIO OSENI

The creative director and driving force behind the Odio Mimonet label, Odion Oseni draws on a true love of art to create pieces for the everyday woman that are wearable, unique and set her apart from the crowd. She seeks to ‘reflect beauty in the feminine form’ in her designs and to ensure that every Odio Mimonet piece will be a classic for decades to come.

A graduate of Yaba College of Technology and London College of Fashion, Odio developed early on her trademark use of strong Ankara and print themes and continues to push boundaries with her innovative designs. Odio’s style and designs inspire and liberate women, who can express their uniqueness wearing her creations.

Recently she received the AMFW Innovative Designer of the Year 2012 Award in recognition of her achievements in fashion.

Odio was born with her twin sister in Lagos, Nigeria where she grew up as part of a large family. When she isn’t working, Odio prefers to spend time with family and friends. She also loves to travel and experience new things and places.

THE BRAND 'ODIO MIMONET'

The brand’s unchanging focus is to provide high-quality designs and pieces for the woman who needs clothes that are functional, versatile and chic whatever the occasion. The Odio Mimonet woman is graceful and elegant yet tough with a tireless work ethic – as personified by the Nigerian woman. Odio tries to capture that essence and infuse it into her designs.

Odio Mimonet has been producing couture for a discerning clientele for almost 20 years. The tradition of creating exclusive, custom-fitted clothing is an integral part of the brand. Each piece is lovingly crafted using the best quality fabric and materials and extreme attention is paid to every detail right from the design stage through to the hand finishing.

Voyage, the ready-to-wear line, was launched in 2006 soon becoming a firm favorite with the fashionable set. It remains true to the Odio Mimonet tradition of using the best materials and finishing each piece to the highest standard.

Voyage collections have been showcased both locally and internationally including the ARISE Africa Fashion Week, South Africa (June 2009), Arise Magazine Fashion Week, Lagos (March 2011), MTN Lagos Fashion & Design Week (October 2011) and Arise Magazine Fashion Week (March 2012).

The flagship boutique, which houses the complete ready to wear collection and the couture studio, is located on Sanusi Fafunwa in Victoria Island, Lagos, Nigeria. The label was recently stocked on Moda Operandi, following a Lagos Fashion Week initiative, Aby concept, a luxury concept store in the heart of Abidjan, The Lotte Accra, a curated African concept store in central Ghana amongst others across Africa.

CRS

Mimonet Threads is a three -months (12 weeks) skill transfer program in fashion design developed to upskill youth and empower them as effective contributors to society. This mission of Mimonet Threads is to inspire young people through fashion, innovation and creative expression.

Purpose: Odio Mimonet believes in giving back to the Community and this is achieved through Mimonet Threads. We recognize that fashion can be a powerful tool for personal growth and community building. Our goal is to provide skills training to groups of 50 to 100 young people per cohort in communities, over a three-month period.

Fashion Design Education:

  • Student learn valuable life skills, including design thinking, creative expression, sketching, pattern making, pattern cutting, sewing and more.
  • Our curriculum is taught by industry professionals, led by award-winning Odio Mimonet’s Creative Director, Mrs Odio Oseni.
  • The classes are beyond theory and include practical approaches, experiential learning and testing to confirm understanding.

Community-Building:

  • With the skills that youth engaged in the program learn, they can contribute effectively to society through skilled work programs or by starting their own fashion design businesses.
  • This increases the skills levels, quality of output and contributions by youth in communities where the program runs.
  • Consequently, the program contributes to financial upliftment and income generation for the youth.

 

Partnerships: we collaborate with local organizations, such as Promises Kept, multinational businesses, governments and schools to strengthen our impact. Partnerships are driven by our commitment to community service and our zeal to contribute to community improvement.